We use necessary cookies that allow our site to work. We also set optional cookies that help us improve our website.

For more information about the types of cookies we use, and to manage your preferences, visit our Cookies policy here.

Cookie settings

Words that Count Competitions and Prize giveaways Terms and Conditions

terms and conditions agreement image.webp

Please note, our Words that Count competition has now closed for 2023.

These terms and conditions (“T&Cs”) apply to any competitions run through The National Literacy Trust social media accounts and The National Literacy Trust ambassadors, website, newsletter or through any other forum unless stated otherwise.

The Promoter

All competitions are operated and run by The National Literacy Trust, a company registered under the laws of England and Wales whose registered address is 68 South Lambeth Road, London, SW8 1RL (also referred to in these T&Cs as “The National Literacy Trust”, “we”, “us” and “our”).

Our Competitions

Our competitions may be held on our and our Ambassdor’s Instagram/TikTok account via a post or story, website or newsletter and are free to enter. The specific entry details for the competition being entered can be found in the Instagram/TikTok post or newsletter in which the competition is promoted.

By submitting a competition entry, you are agreeing to be bound by these T&Cs.


Our competitions are only open to residents in the UK, aged 18 or over, except:

  • employees of The National Literacy Trust
  • employees of agents or suppliers, of The National Literacy Trust, who are professionally connected with the competition or its administration; or
  • members of the immediate families or households of (a) and (b) above.

In entering our competitions, you confirm that you are eligible to do so and eligible to claim any prize you may win. We may require you to provide proof that you are eligible to enter the competition.

There is a limit of one entry per person. Where we have a limited number of entries for a particular competition, we will say so.

We reserve all rights to disqualify you if your conduct is contrary to the spirit or intention of the prize competition.


Prizes which we state on our Instagram/TikTok account are available to be won by all individuals who enter.

Where a non-cash prize is on offer, there is no cash alternative.

All prizes are non-negotiable or transferable.

The prize value is in pounds (unless stated)


Our decision is final and no correspondence or discussion will be entered into.

We will contact the winner personally as soon as practicable after the relevant announcement date, using the telephone number or email address provided with the competition entry.

Unless we publish the winner(s) on our social media forum, you may request the last name and country of prize winner(s) by sending a private message to us by emailing contact@literacytrust.org.uk

By entering this competition you give us permission to make your last name and country available in this way if you win. If you object to any or all of your surname, county and winning entry being published or made available, please contact The National Literacy Trust at the email address stated above. In such circumstances, The National Literacy Trust must still provide the information and winning entry to the Advertising Standards Authority on request.

Claiming the Prize

If you are the winner of the prize, we will contact you directly through the email address or social media account you provided upon entry.

You will have 30 days from the date we contact you to claim the prize. If you do not claim the prize by this date, your claim will become invalid.

We will make all reasonable efforts to contact the winner. If the winner cannot be contacted or is not available, or has not claimed their prize within 30 days of the announcement date, we reserve the right to offer the prize to the next eligible competition entrant selected from the correct entries that were received before the competition closing date.

We do not accept any responsibility if you are unable to take up the prize.

Other legal stuff

We may use your name and the personal information which you provide to us in entering this competition to contact you for the purposes described in these T&Cs and also about our products or services we think may interest you. We will process and store your information in accordance with our privacy policy.

For loss or damage we will only be responsible for losses which are a reasonably foreseeable consequence of our negligence or breach of these terms and conditions up to the value of the winning prize. Losses are foreseeable where they could be contemplated by you and us at the time of you entering this competition.

We are not responsible for: a. Losses not caused by our breach of these terms or negligence; b. Losses which are not reasonably foreseeable by you and us at the time of you entering the competition, including losses which happen as a side effect of foreseeable losses; c. any increase in loss or damage resulting from breach by you of any of these terms and conditions; d. entries that are delayed or which we do not receive; e. technical failures or the lack of availability of our website and/or social media channels where these are not within our reasonable control; f. any loss or damage of the prize during shipping where such loss or damage is outside of our reasonable control; g. any failure to provide the competition or to meet any of our obligations under these terms and conditions where that failure is due to events outside of our reasonable control in particular we are not responsible for the performance of any third party who might be involved in providing the prize(s) although we will endeavour to minimise the effect to you of any third party’s failure.

The losses we will be liable for will be limited to the above with the exception of those liabilities which cannot be excluded by law.

All competition entries and any accompanying material submitted to The National Literacy Trust will become the property of The National Literacy Trust on receipt and will not be returned.

This competition and its terms and conditions shall be governed by the laws of England and Wales. Additional rights which you may have as a consumer remain unaffected by these terms.

Disputes arising out of or in connection with this competition will be adjudicated in the courts of England and Wales.